Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. While their primary focus isn't explicitly space-related, they analyze consumer adoption of technologies relevant to satellite internet, connected devices, and related services. They provide market research reports, industry analysis, and strategic consulting, covering topics like broadband, smart home technologies, and the Internet of Things (IoT). Their clients include companies across the connected home and business ecosystems.
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Parks Associates’ Broadband Market Tracker shows a marked slowing in broadband subscriber losses among the largest cable operators in the United States.
Kristen Hanich is Senior Director of Research at Parks Associates.